User Acquisition Team Lead
We are currently looking for a User Acquisition Team Lead for one of our businesses, Traffic7, who will lead and scale the paid user acquisition team while driving performance and optimizing unit economics across channels. Traffic7 is a project that creates and develops digital products and scales them through strong expertise in performance marketing.
- Manage the User Acquisition team (Facebook & Google buyers, creative marketer, designers).
- Hire, develop, and mentor team members, conduct 1:1s and performance reviews.
- Actively source new specialists via LinkedIn, referrals, and professional communities.
- Plan and execute paid budgets across geos and channels (Meta, Google, TikTok, Native).
- Optimize ROAS and payback period, ensuring target unit economics.
- Scale profitable campaigns and shut down underperforming ones.
- Launch and manage test campaigns independently, working hands-on in ad accounts.
- Run systematic A/B testing of creatives and funnels.
- Brief and prioritize tasks for the creative team.
- Collaborate with the product team on onboarding and paywall optimization.
- Run regular team meetings (daily/weekly) and participate in cross-team syncs.
- Forecast performance and report results to leadership.
- Have 3+ years of experience in Paid User Acquisition.
- Have at least 1 year of experience as a Team Lead or manager.
- Have managed monthly budgets of $200K+.
- Possess strong expertise in Meta Ads and Google Ads (TikTok Ads is a plus).
- Understand SKAdNetwork, AEM, and probabilistic attribution (iOS 14.5+).
- Have a solid grasp of unit economics (CAC, LTV, ROAS, payback, cohorts).
- Have experience managing a team of 3+ media buyers.
- Have a proven track record of growing and developing team members.
- Understand web funnels and performance optimization.
- Work and growth in an environment where you can launch, test, and develop new products, see your direct results, and influence them.
- Support for your career growth: compensation for external courses, conferences, and access to a corporate library.
- Flexible working hours (you can start your day between 8:00 and 11:00 Kyiv time).
- Office in Kyiv, coworking spaces in Lviv or Warsaw, or the option to work remotely - the choice is yours.
- 28 days of annual vacation, up to 30 days of sick leave with medical confirmation, plus all public holidays.
- Care for your health: medical insurance, a Mental Health program, and compensation for sessions with a psychologist.
- Ukrainian Victory Support program and other important social initiatives.
- Compensation for equipment during blackouts.
Boosta is an international IT company that develops and promotes SEO tools, digital products and educational products, primarily for Western markets. Founded in 2014 and headquartered in Kyiv, Ukraine, it has released more than 10 products used by tens of thousands of people across Europe, Asia, the Americas and Australia. The company employs a team of over 400 specialists and runs an R&D department that backs startups and develops new products. Boosta operates across several verticals, including the iGaming affiliate space.
