Marketing Analyst
We are looking for a visionary leader with a strategic business mindset to join us as our Marketing Analyst, working within the analytics team, across various functions of the business. Reporting to the Head of Marketing Analytics, this is a position that requires a highly professional and organised individual. The main objective of the role is to work continuously on areas that will help the business optimise its acquisition marketing efficiency and measure performance using established KPIs across multiple channels. We think you'll fit right in if you enjoy and thrive in a rapid and ever-changing environment. The saying “roll up your sleeves” could not suit better to describe both the role and our company culture. At ComeOn, we welcome fast footed, smart, reliant, and resilient team players who are eager to find solutions and solve problems.
- Conduct regular analysis and research of our marketing data to generate insights on how to improve campaign performance.
- Support marketers by measuring performance (ROI) of online and offline campaigns helping to define improvements for budget allocation.
- Reporting on marketing KPIs i.e., leads, conversion rates, website traffic and social media engagement to support digital advertising campaign optimisation
- Conduct competitive research and analyse bench marking data.
- Review customer behavior and trends to assist in understanding customer’s activity.
- Analyse and interpret information from multiple data sources and business stakeholders to identify actionable insights.
- Educated to degree level in a numerate/marketing subject or have extensive experience in a relevant discipline. (required)
- +2 years’ experience in a similar role (Marketing Efficiency/Analytics) (required)
- Skilled in visualisation tools such as Tableau / Power BI (required)
- Good Level Of SQL (required)
- Previous Experience in iGaming (preferred)
- Advanced Excel skills (required)
- Understanding of business financials, ROI & profitability (required)
- Passion for Analytics (required)
- Ability to present complex information in simple terms with clear recommendations based on data insight (required)
- Strong customer focus mentality (required)
- Ability to work in a fast-paced environment, adapt easily to changing situations and demonstrates flexibility in juggling priorities (required)
- Problem solver with a can-do attitude (required)
- Highly organized and result driven (required)
- Excellent written and verbal communication skills and always open to feedback (required)
- A competitive remuneration package inc. a company bonus scheme!
- Fantastic quarterly team events and weekly company events
- A one-time bonus to help you set up a comfortable workstation at home (we’re truly Hybrid!)
- On top of our Hybrid work arrangement, up to 40 days a year to work fully remote from anywhere
- A €250 One-time Hybrid Allowance to help you set-up your home office.
- Gym/Wellbeing Allowance
- 33 days holidays, including bank holidays.
- Bike2Work Scheme
- Medical Cash Plan
ComeOn Group is a global iGaming operator founded in 2008, which launched its first online brand in 2010. It runs more than 20 casino and sports betting brands on its proprietary platform, offering a secure, entertainment-led player experience across multiple markets. The company employs over 500 people across seven main locations and operates as an international iGaming employer. ComeOn Group is headquartered in St Julian's, Malta.