CRM Manager
Our client, a fast-scaling international marketing company, is a major player in the iGaming industry, with a dedicated focus on expanding operations across Asia. From deep market research and business strategy to performance-driven digital campaigns and bold creatives, the team manages the entire marketing lifecycle to help clients stay ahead in one of the world’s most competitive industries. Perfect for those who aim to: Plan and launch CRM campaigns for Casino and Sports; Create retention, reactivation, and cross-sell campaigns to increase player engagement; Segment players based on activity and deposit behavior; Test promotions and new ideas, and analyze campaign results; Work closely with cross-functional teams.
- Plan and launch CRM campaigns for Casino and Sports.
- Create retention, reactivation, and cross-sell campaigns to increase player engagement.
- Segment players based on activity and deposit behavior.
- Test promotions and new ideas, and analyze campaign results.
- Work closely with cross-functional teams.
- 1+ year of experience in iGaming (CRM or Retention experience is a plus) (required).
- Experience with CRM platforms (required).
- Understanding of key metrics: LTV, ARPU, Retention, Churn, Wager, Turnover, etc (required).
- Experience with player segmentation (last deposit, last bet, inactive users) (required).
- Basic knowledge of Casino, Live Casino, Slots, Instant Games, and Sports (required).
- Understanding of offer mechanics (deposit bonuses, free spins, cashback) and the difference between public and private campaigns (required).
- Experience using Jira, Tableau, and Google Workspace for data analysis, task management, reporting, and presentations (required).
- Analytical thinking and decision-making (required).
- Proactive and result-oriented (required).
- Responsible, accurate, and detail-oriented (required).
- Systematic, organised, disciplined, with good time management (plan and prioritise tasks, meet deadlines) (required).
- Good communication skills (required).
- Creative thinking and adaptability (required).
- Health & Wellness Focus.
- Global Medical Coverage.
- Growth Opportunities.
- Benefits Programs (compensation for the gym/stomatology/psychological service & etc.).
- Performance-Driven Rewards.
- Dynamic Work Environment.
Growe is a business advisory and services group operating in the iGaming and entertainment industries. Headquartered in Warsaw, it combines strategic vision with hands-on expertise to help businesses navigate the sector, enter new markets and achieve sustainable growth. Its capabilities span business and brand strategy, market research, marketing solutions, IT customisation, organisational structuring and talent management. The company focuses on launching new iGaming brands worldwide and turning challenges into competitive advantages for its clients.