CRM Manager
Our client is a Global iGaming brand and platform, accessible to players worldwide. Combine the energy and speed of a startup with the clarity and structure of a well-established business. Move fast, every process - from product development to decision-making - is designed for maximum efficiency and impact.
- Design and optimize CRM strategies focused on retention, LTV, and user engagement;
- Develop and maintain advanced segmentation frameworks and lifecycle logic;
- Own gamification mechanics (e.g. missions, tournaments, wheels, challenges) from idea to implementation;
- Configure and optimize loyalty programs and bonus systems aligned with business goals;
- Analyze user behavior and CRM performance, providing actionable insights and hypotheses;
- Contribute to promo planning with a focus on gamified and retention-driven mechanics.
- 3–5+ years of CRM experience in the iGaming industry or a similar B2C environment;
- Strong hands-on experience in segmentation, user retention, and lifecycle management;
- Proven experience working with gamification tools and bonus/loyalty systems;
- Data-driven mindset with strong analytical skills;
- Ability to independently own initiatives and drive them end-to-end.
- Strong communication and stakeholder management skills;
- Proactive, self-driven, and comfortable making high-impact decisions;
- Highly adaptable and able to work comfortably in a dynamic, fast-changing iGaming environment.
- Health & Wellness Focus;
- Global Medical Coverage;
- Growth Opportunities;
- Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);
- Performance-Driven Rewards;
- Dynamic Work Environment.
Growe is a business advisory and services group operating in the iGaming and entertainment industries. Headquartered in Warsaw, it combines strategic vision with hands-on expertise to help businesses navigate the sector, enter new markets and achieve sustainable growth. Its capabilities span business and brand strategy, market research, marketing solutions, IT customisation, organisational structuring and talent management. The company focuses on launching new iGaming brands worldwide and turning challenges into competitive advantages for its clients.