Senior/Lead SEO Specialist
We are looking for a visionary and data-driven Senior / Lead SEO Specialist to drive our organic growth strategy to the next level. In this role, you will lead our SEO efforts, spearhead advanced technical optimizations, and mentor a talented team of specialists. If you are passionate about enterprise-level SEO, love tackling complex technical challenges, and know how to turn organic traffic into business revenue, we want you on board!
- Develop and execute cutting-edge SEO strategies to boost organic rankings, visibility, and performance across large-scale websites
- Perform deep-dive SEO audits covering technical, on-page, and off-page architecture. Oversee advanced schema markup, structured data implementation, and Core Web Vitals optimization
- Partner closely with developers on website structure, page speed, and JavaScript SEO, as well as with UX, CRO, and product teams to maximize user engagement and conversion rates
- Manage complex international SEO initiatives, ensuring flawless execution of hreflang tags, geo-targeting, and multilingual content strategies
- Lead high-impact content optimization and authority-building strategies, including advanced internal linking and strategic backlink acquisition
- Supervise, guide, and upskill the internal SEO team, fostering a culture of continuous learning and adherence to industry best practices
- Monitor key performance metrics, conduct deep data analysis, and present clear, strategic insights on SEO impact and ROI to senior management and stakeholders
- Continuous research, testing, and implementation of emerging SEO tactics and algorithm trends to keep us ahead of the competition
- Solid experience in enterprise-level SEO for large-scale websites with a deep understanding of site architecture and website migrations
- Strong expertise in Core Web Vitals, JavaScript rendering, structured data/schema, and advanced crawling diagnostics
- Expert proficiency with industry-standard tools, including Google Analytics, Google Search Console, Screaming Frog, and other advanced SEO platforms
- A solid understanding of how SEO integrates with other digital marketing channels (PPC, social media, email marketing) to drive overall business goals
- Fluent English and Ukrainian/Russian languages
- Proven ability to lead, mentor, and inspire an SEO team, aligning day-to-day execution with high-level business objectives – nice to have
- Exceptional analytical skills with the ability to translate complex data into actionable growth strategies
- Strong organizational and project management skills, with a track record of driving cross-functional initiatives to completion
- A proactive, growth-oriented mindset with the agility to quickly adapt strategies to search engine algorithm updates
SoftConstruct is a technology developer founded by the Badalyan brothers in 2010, working across a range of IT sectors. The company originated several market-leading brands, including BetConstruct, FeedConstruct, SpringBME, Ucraft, Fasttoken and FastShift, which together make up the wider SoftConstruct group. Its best-known product, BetConstruct, supplies online gaming and sports betting software and services to operators worldwide. SoftConstruct employs over 5,000 people across more than 10 trademarks and numerous offices, and is headquartered in Yerevan, Armenia.
