Senior Director, Product Marketing
The Senior Director, Product Marketing leads global B2B product marketing and growth marketing for Light & Wonder’s iGaming business. This role owns how our products and content are positioned, launched, adopted, and scaled across regulated markets worldwide. Sitting at the intersection of Product, Commercial, and Customer, this leader ensures that market insight, customer needs, and commercial objectives directly inform product strategy, go‑to‑market execution, and ongoing growth initiatives. The role oversees a global team of product marketing and growth marketing professionals and partners closely with Product Management, Studio teams, Sales, and Account Management on a daily basis. This is a highly strategic, hands‑on leadership role focused on driving revenue, differentiation, and customer success through world‑class B2B marketing.
- Strategic Leadership & Market Orientation
- Product Marketing Excellence
- Partner & Aggregation Marketing
- Growth Marketing, Promotions & Commercial Impact
- Sales Enablement & Cross‑Functional Collaboration
- Affiliate, Influencer, Events & Brand Presence (B2B)
- Team Leadership & Organizational Impact
- Extensive experience in product marketing leadership roles within technology, software, or a related industry.
- Global Product Marketing experience
- Proven ability to drive end‑to‑end product marketing strategy, market definition, and go‑to‑market planning.
- Strong analytical capability with experience translating insights into strategy.
- Demonstrated success in managing and developing high‑performing teams.
- Experience collaborating with senior cross‑functional leaders and influencing without authority.
- Experience of leading marketing teams at either an iGaming supplier or operator.
- Knowledge of global iGaming markets (especially US/Canada)
- Background in managing both people and product responsibility.
- Experience in organisation with complex product portfolios.
- Strong understanding of competitive intelligence, customer segmentation, and lifecycle marketing.
- Competitive benefits, an open and supportive environment as well as a modern and exciting workplace.
- The opportunity to interact with global teams on a regular basis and the possibility to switch teams and projects as you and our business continues to develop and grow.
- Exciting projects with opportunities for creating positive change to our game engineering ecosystem.
- A stunning work location and flexible working whilst we provide you with the guidance and development skills you need to progress quickly and enhance your career.
Light & Wonder, Inc. is a leading cross-platform gaming company headquartered in Las Vegas, Nevada. Formerly known as Scientific Games, it rebranded in 2022 after divesting its lottery and sports-betting businesses to focus on gaming. The company operates across three segments - Gaming (slot machines, table games and casino systems under brands such as Bally, WMS and Shuffle Master), SciPlay (social casino games) and iGaming (online casino content). Listed in both the US and Australia, it supplies content and systems to casinos and online operators worldwide.
