IGaming Content Manager - India & Bangladesh Markets
We’re looking for a IGaming Content Manager to oversee content planning, creation, and optimization for our South Asian markets (India and Bangladesh). If you’re passionate about sports, digital media, and SEO, and enjoy leading content strategies that engage large audiences, this role is for you. You’ll collaborate with our SEO, Editorial, Product, and Business teams to deliver impactful, high-performing content that drives traffic and engagement across your markets.
- Develop and manage the content calendar for India and Bangladesh.
- Conduct keyword and trend research (cricket, football, esports, etc.) to identify opportunities.
- Create detailed content briefs and oversee production from concept to publication.
- Coordinate with Writers or Junior Content Managers, ensuring timely and high-quality delivery.
- Optimize existing content for SEO and user experience.
- Track key performance metrics (CTR, engagement, ranking, conversions).
- Recommend data-driven improvements and maintain consistent standards.
- Work closely with Writers, Editors, and Designers to ensure content accuracy and coherence.
- Adapt and localize content to fit regional audiences and cultural nuances.
- Share feedback and ideas to enhance workflows and editorial quality.
- 3+ years of experience in digital content management (iGaming as mandatory).
- Solid understanding of SEO best practices and content performance tracking.
- Strong writing and editing skills, with an instinct for quality: you can spot thin, generic, or over-optimized content and know how to push it toward real expertise, experience, and reader value.
- Familiarity with South Asian sports culture (especially cricket, football, or kabaddi) is a big advantage.
- Comfortable managing multiple stakeholders and projects simultaneously.
- Native-level English; knowledge of Hindi or Bengali is a plus.
- Passionate about sports, data, and storytelling.
- Work on high-visibility international sports platforms reaching millions of fans.
- Fully remote role with flexible hours.
- A diverse, multicultural team that values creativity and collaboration.
- Career growth opportunities within a fast-growing global organization.
- A culture of autonomy, innovation, and trust.
- Competitive salary, based on experience and skills.
North Star Network is a digital media group specialising in sports and gaming content on a global scale. It builds and operates a portfolio of sports and betting-focused media brands that engage fans and generate leads for iGaming partners. The company combines editorial content with affiliate marketing across multiple markets and languages. North Star Network is headquartered in Levallois-Perret, France.
