SEO Content Manager - Spanish Speaker
We are looking for a Content Manager with strong SEO skills, to contribute to the success of our top performing sports betting websites (Spanish-speaking markets). The role Your key objective will be the coordination, production, and SEO optimisation of high class content that ranks in Google. You will become part of an international, highly skilled and dedicated team catering to various user groups, in the broad field of sports betting and igaming. You will take ownership and responsibility of the websites and products you are working on.
- coordinate the production of content for several of our top websites & create editorial plan
- optimize content for SEO
- perform keyword studies and develop strategies to address different user groups
- create new content based on business and market priorities
- manage requests to freelancers/writers, proofread their work and provide feedback regularly
- monitor KPIs (rankings, traffic, conversion)
- keep an overview of legal and competitive changes on the market
- closely collaborate with our business development team in order to make sure we have the best deals in place with our partners
- make sure your products / sites have the best interface, you will be able to collaborate with our CRO/UX team to optimise and push our engagement rate up
- make sure your sites are technically performing
- provide your own SEO insights to rank higher in Google
- You have a keen eye for online content: your editing skills can breathe new life into any copy and your writing is impeccable.
- Your insights in analyzing with marketing tools (keyword studies, Analytics and Search Console) and optimizing user experience have been tried and tested.
- Familiar with betting and passionate about sports
- Speak (and write) English and Spanish fluently
- Master’s degree within the fields of Digital Marketing, Communications, Digital Strategy etc. (a plus but not compulsory)
- Minimum 3 years relevant experience e.g. from a content role or in the field of digital marketing (including internships)
- SEO editing skills, and flair for proofreading on a variety of topics
- UX sensibility in web-products
- Excellent communication skills, both written and oral
- WordPress CMS experience
- Team player
- Ability to handle multiple projects at once.
- Competitive salary & benefits package
- Hybrid work model
- International environment
- High responsibility job where you will be able to innovate
Better Collective is a digital sports media group operating a "House of Brands" of sports media, betting media and esports communities. Founded in Denmark in 2004 and headquartered in Copenhagen, it remains led by its original founders and has grown through acquisitions into a leading global sports media business with offices in more than 20 locations. Its brands - including HLTV, FUTBIN, Action Network, VegasInsider and the Latam-focused Futbol Sites network - engage a sports audience of over 450 million visits per month through news, video, podcasts and expert analysis. The group earns revenue primarily through performance marketing for sportsbooks, alongside advertising, subscriptions and partnerships. Better Collective is listed on Nasdaq Stockholm.
