Brand Manager
At Entain, we're seeking a Brand Manager to spearhead our brand marketing campaigns and ensure consistent representation across all channels. This role involves overseeing promotional activities across media outlets like TV, radio, national press, events, and outdoor advertising, while also maintaining brand integrity through digital, CRM, retail, and social platforms. As a key member of our Marketing team, you'll work with our popular brands and contribute to creating exceptional customer experiences year-round.
- Champion the brand across the business, ensuring teams fully understand and consistently apply brand guidelines
- Partner with creative teams to deliver high-quality, on-brand assets across imagery, typography, and tone of voice
- Collaborate with internal marketing teams and external agencies to plan and deliver campaigns across Digital AV, social, and CRM, aligned to the poker calendar
- Oversee the execution of promotional activity, ensuring all outputs meet brand standards
- Work closely with Social Media, PR, and Live Events teams to create engaging, consistent content across all customer touchpoints
- Support and attend poker events in the UK and Spain as required
- Highly organised and experience of managing multiple projects simultaneously (required)
- Experience in brand management and campaign planning (required)
- Strong stakeholder management skills, with the ability to build relationships across teams including Compliance and Legal (required)
- Robust internal stakeholder management capabilities (required)
- Articulate with strong communication skills (required)
- An interest in poker and an understanding of betting & gaming will be an advantage (preferred)
- A competitive salary
- A regular bonus
- Healthcare support
- A stake in our success through our ShareSave scheme
- Great development opportunities
- Wellbeing support
- The chance to turn recognition from leaders and colleagues into amazing prizes
- Join a winning team of talented people
- Be a part of an inclusive and supporting community where everyone is celebrated for being themselves
Entain is one of the world's largest sports betting and gaming entertainment groups and a FTSE 100 company. Formed when GVC Holdings rebranded as Entain in December 2020, its brands trace their history back to the 1880s and include bwin, Coral, Foxy, Gala, Ladbrokes and partypoker. Through its joint venture with MGM Resorts International, it powers BetMGM in the United States with its proprietary technology. Headquartered in London, Entain employs over 30,000 people with offices across 19 countries.
