Senior User Acquisition Manager
Boosta is looking for a Senior User Acquisition Manager to set up and optimise advertising accounts and campaigns from scratch. In this role, the candidate will work with analytics, tracking, creative production, and technical setups to support effective advertising campaign launches.
The product is a subscription-based offering in the people search / OSINT niche, focused on Tier-1 markets.
The successful candidate will be responsible for the autonomous management of the advertising budget and will implement a "get things done" approach, ensuring consistent KPI achievement.
- Launch and scaling of campaigns "from scratch": Setting up advertising accounts, analytics systems (GTM, Pixels, Conversion API, GA4), and launching targeted/contextual advertising in Google Ads, Meta Ads, and TikTok Ads for new products.
- Creation of technical specifications: Formulating clear technical specifications for designers, developers, and copywriters to develop conversion-focused creatives and promotional materials.
- End-to-end analytics and optimization: Continuous monitoring and in-depth analysis of key marketing funnel metrics (CTR, CPC, CPA, CR, LTV, ROAS) to improve launch performance.
- Testing new traffic channels: Researching and launching additional audience acquisition sources (Bing Ads, Telegram Ads, Twitter Ads) to expand reach.
- Autonomous project management: Full control over the advertising budget, implementation of a "get things done" approach, and ensuring consistent KPI achievement.
- Experience setting up accounts and campaigns from scratch (required).
- Skills in setting up Google Tag Manager, TikTok Pixel, Meta Pixel and Conversion API (required).
- Deep understanding of Google Analytics and other analytics services (required).
- Experience creating advertising creatives for effective advertising campaign launches (required).
- Ability to create high-quality technical specifications for designers, developers and copywriters (required).
- Understanding of the marketing funnel and the main metrics (CTR, IR, CPC, CPA, CR, LTV, ROAS) (required).
- Experience with Google Ads, Meta Ads, TikTok Ads (Search / Display / PMax) (nice-to-have).
- Experience with Bing Ads, Telegram Ads, Twitter Ads (nice-to-have).
- 28 business days of paid off.
- Flexible hours and the possibility to work remotely.
- Medical insurance and mental health care.
- Compensation for courses, trainings.
- English classes and speaking clubs.
- Internal library, educational events.
- Outstanding corporate parties, teambuildings.
Boosta is an international IT company that develops and promotes SEO tools, digital products and educational products, primarily for Western markets. Founded in 2014 and headquartered in Kyiv, Ukraine, it has released more than 10 products used by tens of thousands of people across Europe, Asia, the Americas and Australia. The company employs a team of over 400 specialists and runs an R&D department that backs startups and develops new products. Boosta operates across several verticals, including the iGaming affiliate space.