Senior Employer Branding Specialist
Digitain is looking for a Senior Employer Branding Specialist to lead and develop a global employer brand strategy across multiple regions, including Armenia, Bucharest, London, Malta, São Paulo, and Bosnia. This role is responsible for building a strong and consistent employer brand presence globally, creating meaningful content strategies, strengthening employee engagement, and positioning Digitain as an attractive workplace for current and future talent.
The ideal candidate combines strong strategic thinking with hands-on content expertise and has experience working closely with HR teams, business leaders, and regional stakeholders.
- Develop and implement a global employer branding strategy aligned with business goals and talent priorities.
- Adapt global initiatives for regional markets while maintaining brand consistency.
- Create and manage employer branding campaigns and content across LinkedIn, social media, career platforms, and internal channels.
- Produce engaging content showcasing employee stories, company culture, leadership, innovation, recruitment campaigns, and regional achievements.
- Collaborate with HR, Talent Acquisition, marketing, and regional teams to support hiring and employer branding initiatives.
- Coordinate employer branding activities and content calendars across multiple regions.
- Develop employee advocacy programs and promote internal success stories.
- Establish employer branding guidelines, measure campaign performance, and optimise initiatives using data and insights.
- 3+ years of experience in employer branding, marketing, communications, content strategy, or a related field (required).
- Experience building employer brands for international or multi-location organisations (required).
- Experience partnering with HR, Talent Acquisition, and business stakeholders (required).
- Strong strategic thinking with hands-on execution (required).
- Excellent storytelling, content creation, and communication skills (required).
- Ability to manage multiple projects and stakeholders across regions (required).
- Strong project management and analytical skills (required).
- Fluent written and spoken English (required).
- Experience in IT, SaaS, HR, marketing, or other fast-growing international companies (required).
- Knowledge of recruitment marketing and talent acquisition (required).
- Experience leading employer branding projects (required).
Digitain is a business-to-business provider of sportsbook and iGaming platform software, headquartered in Yerevan, Armenia. Founded in 1999, it offers a turnkey and standalone platform spanning sports betting, online and live casino, and games, alongside managed services for operators across regulated and emerging markets. Its portfolio includes the Imagine Live live-casino studios and the Galaxsys games studio, and the group employs a large engineering and operations workforce.