Promotions Specialist
The Promotions Specialist for the Africa region is responsible for creating and leading the promotional strategy for all Evolution Group products and new releases. This role involves working in close collaboration with the Commercial and Marketing departments to drive growth through goal-oriented and target-driven campaigns.
The position requires continuous review and analysis of promotional activities to ensure effectiveness and success. The specialist acts as the primary point of contact for promotional needs within the African division, ensuring that campaigns are executed efficiently and align with both budgetary and legal requirements.
- Act as the main point of contact for promotion needs in the African division, including creating and executing campaigns and reviewing player traction.
- Encourage and aid Evolution partners in running promotional campaigns on Evolution games.
- Demonstrate a deep understanding of CRM best practices and the end user.
- Conduct market intelligence to monitor Evolution campaigns, competitor activities, and successful practices in the African market.
- Rate Evolution partners based on their engagement in promotions and provide recommendations for success.
- Set up the strategy and planning of promotions for all Evolution games, including Slots, Live, and Table Games.
- Create and prepare campaign terms and conditions within budgetary and legal boundaries.
- Review, analyse, and optimise promotions to ensure success and ROI against KPIs.
- Collaborate with the Marketing department to ensure promotional materials are delivered on time.
- Provide insights and guidance to the Commercial team to ensure they have the tools to execute promotions.
- Maintain knowledge of Evolution’s Promotion Suite API to encourage partner integration and revenue growth.
- Collaborate with the Promotion Suite manager to ensure efficient execution of promotional strategies.
- A minimum of 3+ years of experience in a similar role (required).
- Marketing experience, particularly in strategy development and campaign execution (preferred).
- Experience in the iGaming industry (preferred).
- A bachelor’s degree in marketing, Business Management, or a related field (preferred).
- Fluency in English (required).
- Additional languages will be considered a strong advantage (nice-to-have).
- Above-average proficiency in Microsoft Office, including Outlook, Excel, Word, and PowerPoint (required).
- Strong self-motivation with the ability to exercise independent judgment (required).
- Excellent planning, organisational, and time-management skills (required).
- Results-driven mindset with a strong commercial focus (required).
- Willingness and ability to travel as required (required).
- Competitive salary
- Career growth opportunities
- An inclusive and diverse workplace
Evolution AB is a Swedish company and the world's leading developer and supplier of live casino solutions for online gaming operators. Founded in 2006 and headquartered in Stockholm, it produces live dealer games - including roulette, blackjack and a range of game shows - streamed from studios across Europe, the Americas and Asia. Through the acquisitions of NetEnt, Red Tiger, Big Time Gaming and others, the group is also a major online slots provider. Listed on Nasdaq Stockholm, Evolution employs more than 20,000 people worldwide.