Inside Sales Representative - Channel Sales
Genius Sports is seeking an Inside Sales Representative to join its Channel Sales team. This role focuses on maintaining and growing relationships with distribution partners by driving the activation of advertising campaigns that align with the sports calendar. The position is designed for individuals who are passionate about sports and eager to develop a career in modern advertising sales within a structured and coachable environment.
The Inside Sales Representative will manage a high-cadence workflow, ensuring that partners are consistently engaged with timely, sports-driven recommendations. The role requires a proactive approach to pipeline management, product knowledge, and partner communication to ensure that advertising opportunities are effectively converted into live campaigns.
- Send a sharp weekly sports-moment email to all active partners every Monday, including a 72-hour recap of the weekend in sport and a timely package recommendation.
- Review the pipeline every Monday to flag partners without active deals and set specific client-and-package targets.
- Call and email partners regularly, leading with sports moments and specific, timely asks.
- Follow up on deals with no movement in five or more days and escalate partners inactive for ten or more days.
- Reinforce the speed of activation for partner deals within the Genius Sports library.
- Become fluent in the eight sport audiences and five mindset-and-moment packages to map client books to the right paths.
- Deliver package pitches and objection responses on demand.
- Spot upsell opportunities from live campaign performance and prospect at least one new client per Tier 1 partner each week.
- Maintain accurate records of partners, clients, packages, stages, and go-live dates in Salesforce.
- Present one win, one blocker, and one priority during the weekly team pipeline review.
- Maintain high standards of CRM hygiene.
- Bachelor’s Degree in sales, marketing, business, communications or other relevant field (required).
- 0–2 years of experience from internships and/or a first sales, BDR, or customer-facing role (required).
- Clear, confident, and concise written and verbal communication skills (required).
- Comfort with a repeatable weekly rhythm and strong follow-through (required).
- Genuine interest in sport and the ability to turn current events into actionable sales opportunities (required).
- Organised and detail-oriented approach to CRM management and pipeline tracking (required).
- Passion for sales, interest in earning potential, and a driven personality (required).
- Coachability and a willingness to act on feedback quickly (required).
- Exposure to Salesforce or another CRM (nice-to-have).
- Familiarity with digital advertising, programmatic, or media buying (nice-to-have).
- Annualised base salary ranging from $60,000 to $80,000 USD.
- Eligibility for additional variable compensation.
- Participation in the Genius Sports Group benefits plan.
- Support for employee wellbeing and professional development.
Genius Sports is a sports data and technology company that supplies official data, streaming, integrity and advertising services to sports leagues, sportsbooks and media companies. Founded in 2001 and headquartered in London, with a major office in New York and others worldwide, it is the official data partner of organisations including the NFL, English Premier League and FIBA. The company provides the technology that connects sports, betting and media businesses. Genius Sports is listed on the New York Stock Exchange.