Casino CRM Manager
The client is a fast-scaling international marketing company and a major player in the iGaming industry, with a dedicated focus on expanding operations across Asia. From deep market research and business strategy to performance-driven digital campaigns and bold creatives, the team manages the entire marketing lifecycle to help clients stay ahead in one of the world's most competitive industries.
This role is perfect for those who aim to plan and execute impactful promotion campaigns. It also involves conducting detailed campaign analysis, focusing on key metrics to understand campaign success and improvements. The role requires customising campaigns, working with a range of communication channels (Email/SMS/Popup/WebPush), and collaborating closely with wider teams, focusing on ordering content and design materials.
- Plan and execute impactful promotion campaigns.
- Conduct detailed campaign analysis, focusing on key metrics to understand campaign success and improvements.
- Customize campaigns, working with a range of communication channels (Email/SMS/Popup/WebPush).
- Collaborate closely with wider teams, focusing on ordering content and design materials.
- At least 2 years of experience in a CRM/Retention or marketing manager position with an understanding of the full user flow (required).
- Experience with different communication channels (email/SMS/push/popup) (required).
- A great knowledge of casino and sports players (required).
- A good knowledge of industry specifics (user behavior, mechanics, bonuses, game types) and key KPIs (GGR, NGR, Turnover, ATPU, etc.) (required).
- Ability to prioritize and organize operational tasks efficiently according to set deadlines (required).
- Knowledge of HTML and Jira (nice-to-have).
- Health & Wellness Focus.
- Global Medical Coverage.
- Growth Opportunities.
- Benefits Programs (compensation for the gym/stomatology/psychological service & etc.).
- Performance-Driven Rewards.
- Dynamic Work Environment.
Growe is a business advisory and services group operating in the iGaming and entertainment industries. Headquartered in Warsaw, it combines strategic vision with hands-on expertise to help businesses navigate the sector, enter new markets and achieve sustainable growth. Its capabilities span business and brand strategy, market research, marketing solutions, IT customisation, organisational structuring and talent management. The company focuses on launching new iGaming brands worldwide and turning challenges into competitive advantages for its clients.