Performance & Growth Manager (Affiliate / SEO)
Legalnibukmacherzy.pl is one of the leading affiliate platforms in the legal bookmaking sector in Poland. Our goal is to scale affiliate revenue through an SEO-first strategy, performance marketing, and the development of proprietary products (player panel, contests, tools). We are looking for someone who: thinks in terms of results, not just tasks; can scale what works and cut what doesn't deliver. You will join the team responsible for the Legalnibukmacherzy.pl project and have a real impact on the direction of development of the most important area of our business.
- Planning and execution of growth marketing strategy
- Development and optimization: SEO (especially money pages and site structure)
- Content strategy (in cooperation with the Content team)
- Management and optimization of performance campaigns (Meta / Google / native)
- Testing marketing communication and user paths
- Data analysis: GA4 user behavior, channel effectiveness
- Cooperation with the Business Development team regarding: traffic quality and intent, offer testing (from a marketing perspective, not sales)
- Cooperation with the IT department regarding: implementation of UX / CRO tests and optimizations
- Building a clear reporting system for marketing activities
- Min. 3–5 years of experience in: growth marketing, SEO, performance marketing
- Experience working with: content websites / comparison sites, projects based on SEO as the primary source of traffic
- Very good knowledge of: SEO for user intent, website structure optimization
- Practical knowledge of: GA4, A/B testing
- Ability to draw conclusions from data and prioritize actions
- Focus on traffic quality, long-term growth, and consistent and transparent interdepartmental cooperation
- Work in a dynamically developing company
- Real impact on the development of the website and business results
- High autonomy and decision-making power
- Cooperation with external partners and internal departments
- Flexible work arrangement (remote or hybrid in Gdańsk)
- Stable full-time employment.
iGamingNuts is an iGaming affiliate that helps bettors find betting tips and choose between operators through guides and detailed reviews. The company earns commission by matching users with operators, and emphasises a responsible-gambling approach across its sites. It publishes educational content on preventing gambling-related harm and restricting access by minors. iGamingNuts is headquartered in London.