Marketing Manager
An exciting and challenging job in a fast-growing business group, the opportunity to be part of a multicultural team of top professionals in -Development, Engineering and Architecture, Management, Operations, Marketing, etc. Great working atmosphere with passionate IT experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed. Beautiful offices in Kyiv, Warsaw, Limassol, Yerevan – work with comfort and enjoy the opportunity to build a network of connections with IT professionals day by day.
- Managing and developing the influencer database.
- Negotiating and launching integrations, cross-promotions, and collaborations.
- Coordinating influencer participation in marketing activities.
- Organising merchandise preparation and analysing campaign performance.
- Developing a plan for expert publications.
- Coordinating the preparation and release of content materials.
- Assigning tasks and monitoring execution.
- Coordinating the preparation of video concepts (creative and branded) for Reels: developing ideas, reviewing scripts, participating in production, and coordinating approvals.
- Coordinating the preparation of marketing activities for conferences and events.
- Ensuring readiness of branded materials, merchandise, and partner packages.
- Managing online activations and lead generation mechanics.
- Collecting event results and preparing analytics.
- Creating marketing strategies and funnels for key occasions and campaigns.
- Coordinating the preparation and execution of marketing campaigns.
- Assigning tasks to cross-functional teams and monitoring deadlines.
- Analysing results and preparing recommendations.
- Coordinating production, logistics, and delivery of partner merchandise.
- Organising greetings and gifts for key partners and influencers.
- Independently managing selected marketing projects.
- Preparing briefs and assigning tasks to internal teams and external contractors.
- Monitoring deadlines, quality of execution, and achievement of KPIs.
- Preparing reports and analysing project effectiveness.
- Testing new marketing mechanics and optimising processes together with the Lead Marketing Manager.
- 2-3+ years of experience in affiliate marketing (B2B) as a Marketing Manager in iGaming/Betting (preferred) or other verticals (preferred).
- Experience launching marketing campaigns from idea to implementation (required).
- Understanding of digital marketing principles and marketing funnels (required).
- Experience working with influencer marketing and cross-promotion (required).
- Understanding of processes related to preparing and organising conferences/events and marketing activations (required).
- Experience with content organisation (articles, case studies, videos, special projects) (required).
- Experience preparing marketing briefs and technical requirements for cross-functional teams (required).
- Ability to coordinate cross-functional teams (SMM, Design, Content, Production, Merch, PR, Performance) (required).
- Experience analysing the effectiveness of marketing activities and preparing reports (required).
- Experience conducting competitor analysis and identifying market insights (required).
- Experience planning and managing marketing budgets (required).
- Laptop & all necessary equipment for work according to the holding standards.
- Paid vacations, personal events days, days off.
- Paid sick leave.
- Medical insurance.
- Referral program enjoy cooperation with your colleagues and get a bonus.
- Educational support by our L&D team: internal and external trainings and conferences, courses on Udemy.
- Free internal English courses.
- Multiple internal activities.
- Company events, team buildings.
PIN-UP Global is an international holding company that develops technologies, B2B solutions and products for the iGaming industry. Headquartered in Warsaw, the group brings together businesses spanning product development, technology and marketing services for online gaming. It supports a portfolio of companies and brands operating across multiple markets. PIN-UP Global focuses on building advanced technology and products for the gambling sector.