Product Manager
Pin-Up Global is seeking a Product Manager to own and continuously develop key areas of the CRM Core product. This role involves identifying product opportunities based on business needs, user feedback, analytics, market trends, and operational processes. The Product Manager will conduct discovery before committing significant resources to product development, generate, validate, and prioritise product hypotheses, and define Product Vision, requirements, MVP scope, success criteria, and product metrics for initiatives. They will maintain and prioritise the product backlog in alignment with domain strategy and work closely with Engineering, Business Analysis, Design, Analytics, QA, and other teams throughout the product lifecycle. Analysis of product performance after release and definition of further iterations based on results will also be key.
Furthermore, the role includes participating in defining the future B2B positioning and capabilities of the CRM product, conducting market and competitor research across CRM, Customer Support, Customer Engagement, VIP Management, Contact Center, and other relevant iGaming solutions. The Product Manager will identify market gaps and potential competitive advantages for the product, communicate directly with external business owners, customers, and partners to understand their processes, expectations, and constraints, and conduct customer discovery sessions to translate business needs into scalable product capabilities. They will also identify differences between internal processes and external customer workflows and propose flexible product solutions, separating customer-specific customization requests from functionality that should become part of the core B2B product. Participation in defining product configuration and customization capabilities required to support different customers, working on requirements for integrations with alternative iGaming platforms and external systems, and collaborating with technical teams to define scalable integration approaches are also part of the responsibilities. Support for product demos, workshops, customer discussions, and potential pre-sales activities, along with participation in evaluating the commercial and economic viability of new features and B2B initiatives, are also expected.
- Own and continuously develop key areas of the CRM Core product.
- Identify product opportunities based on business needs, user feedback, analytics, market trends, and operational processes.
- Conduct discovery before committing significant resources to product development.
- Generate, validate, and prioritise product hypotheses.
- Define Product Vision, requirements, MVP scope, success criteria, and product metrics for initiatives.
- Maintain and prioritise the product backlog in alignment with domain strategy.
- Work closely with Engineering, Business Analysis, Design, Analytics, QA, and other teams throughout the product lifecycle.
- Analyze product performance after release and define further iterations based on results.
- Participate in defining the future B2B positioning and capabilities of the CRM product.
- Conduct market and competitor research across CRM, Customer Support, Customer Engagement, VIP Management, Contact Center, and other relevant iGaming solutions.
- Identify market gaps and potential competitive advantages for the product.
- Communicate directly with external business owners, customers, and partners to understand their processes, expectations, and constraints.
- Conduct customer discovery sessions and translate business needs into scalable product capabilities.
- Identify differences between internal processes and external customer workflows and propose flexible product solutions.
- Separate customer-specific customization requests from functionality that should become part of the core B2B product.
- Participate in defining product configuration and customization capabilities required to support different customers.
- Work on requirements for integrations with alternative iGaming platforms and external systems.
- Collaborate with technical teams to define scalable integration approaches.
- Support product demos, workshops, customer discussions, and potential pre-sales activities.
- Participate in evaluating the commercial and economic viability of new features and B2B initiatives.
- 4+ years of experience in Product Management, preferably with complex B2B, SaaS, CRM, platform, or enterprise products (required).
- Strong understanding of the full product development lifecycle: discovery, research, requirements definition, prioritization, delivery, launch, and post-release analysis (required).
- Ability to independently identify and formulate product problems rather than simply process stakeholder requests (required).
- Strong experience conducting market, competitor, and product research (required).
- Ability to generate and validate product hypotheses using qualitative and quantitative data (required).
- Experience evaluating the business value and economics of product initiatives, including potential revenue impact, cost reduction, operational efficiency, ROI, and other relevant metrics (required).
- Strong analytical mindset and ability to make product decisions based on data (required).
- Experience working with multiple stakeholders with potentially conflicting expectations and priorities (required).
- Ability to conduct customer interviews, discovery sessions, workshops, and requirement-gathering sessions with business stakeholders and external customers (required).
- Experience translating complex business processes into scalable product solutions (required).
- Understanding of UX/UI principles, common interaction patterns, and ability to critically review product designs and user flows (required).
- Ability to define MVP scope and distinguish between customer-specific requirements and functionality that should become part of the core product (required).
- Experience preparing structured product documentation, including Product Vision, PRDs, business requirements, use cases, assumptions, dependencies, constraints, and success metrics (required).
- English Upper-Intermediate or higher, sufficient for regular communication with international customers and partners (required).
- Previous experience in the iGaming industry (nice-to-have).
- Experience with CRM, Customer Support, Contact Center, Retention, VIP Management, or Customer Engagement products (nice-to-have).
- Experience developing B2B SaaS or white-label products (nice-to-have).
- Experience working with external enterprise customers (nice-to-have).
- Experience integrating products with third-party platforms, APIs, or alternative technology ecosystems (nice-to-have).
- Understanding of iGaming platform architecture and key domains such as Player Management, Payments, Bonuses, KYC, Risk, Fraud, Marketing, and Customer Support (nice-to-have).
- Experience with product monetization, SaaS pricing models, or commercial product packaging (nice-to-have).
- Experience participating in pre-sales, product demos, RFP/RFI processes, or customer solution workshops (nice-to-have).
- Basic understanding of system architecture and integration patterns (nice-to-have).
- Product ownership mindset (required).
- Critical thinking (required).
- Customer-oriented thinking (required).
- Creativity and flexibility (required).
- Strong communication skills (required).
- Negotiation skills (required).
- High level of autonomy (required).
- Structured thinking (required).
- Leadership without authority (required).
- Comfort with ambiguity (required).
- Experience or understanding of REST APIs and system integrations (required).
- Experience or understanding of event-driven integrations and webhooks (required).
- Experience or understanding of client-server architecture (required).
- Experience or understanding of microservice-based systems (required).
- Basic database concepts and SQL (required).
- API documentation tools such as Swagger / OpenAPI (required).
- Product analytics and BI tools (required).
- Jira / Confluence or similar product management tools (required).
- Figma or similar design collaboration tools (required).
- CRM and Customer Support systems (required).
- Contact Center / Telephony integrations (required).
- Basic understanding of data flows between multiple platforms and services (required).
- An exciting and challenging job in a fast-growing business group.
- The opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and more.
- Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed.
- Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan; work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day.
- Modern corporate equipment based on macOS or Windows and additional equipment are provided.
- Paid vacations, sick leave, personal events days, days off.
- Corporate health insurance program for your well-being.
- Referral program: enjoy cooperation with your colleagues and get a bonus.
- Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences.
- Rewards program for mentoring and coaching colleagues.
- In-house Travel Service.
- Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidays.
PIN-UP Global is an international holding company that develops technologies, B2B solutions and products for the iGaming industry. Headquartered in Warsaw, the group brings together businesses spanning product development, technology and marketing services for online gaming. It supports a portfolio of companies and brands operating across multiple markets. PIN-UP Global focuses on building advanced technology and products for the gambling sector.