SMM Manager
PIN-UP is looking for an SMM Manager. The role involves developing and implementing a social media content plan aligned with the SMM strategy and overall marketing goals.
The successful candidate will create and manage content, including expert-level texts that highlight product and industry knowledge, adapting content to suit the specifics of each platform and target audience. They will track and analyse SMM metrics, competitor data, and ad campaign effectiveness to optimise performance.
Collaboration with cross-functional teams (design, PR, marketing) to create cohesive content is essential. The role requires staying up-to-date with the latest SMM trends, news, and best practices, particularly those relevant to the iGaming industry, and delivering clear, concise reports and presentations that showcase achieved KPIs.
- Develop and implement a social media content plan aligned with the SMM strategy and overall marketing goals.
- Create and manage content, including expert-level texts that highlight product and industry knowledge.
- Adapt content to suit the specifics of each platform and target audience.
- Track and analyse SMM metrics, competitor data, and ad campaign effectiveness to optimise performance.
- Collaborate with cross-functional teams (design, PR, marketing) to create cohesive content.
- Stay up-to-date with the latest SMM trends, news, and best practices, particularly those relevant to the iGaming industry.
- Deliver clear, concise reports and presentations that showcase achieved KPIs.
- At least 3 years of experience in SMM (Gaming, IT, Marketing preferably) (required)
- Proficiency in working with SMM analytical tools (required)
- High level of accuracy and strong attention to detail (required)
- Strong visual awareness, knowledge of current trends and tools in social media, and the ability to easily navigate and track content trends (required)
- Excellent communication skills and a willingness to work in a team (required)
- Deep understanding of audience behaviour and engagement mechanics (required)
- Ability to develop strategies and independently manage projects (required)
- An exciting and challenging job in a fast-growing business group.
- The opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and more.
- Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset.
- Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan, or the option to work remotely.
- Modern corporate equipment based on macOS or Windows and additional equipment are provided.
- Paid vacations, sick leave, personal events days, and days off.
- Corporate health insurance program for your well-being.
- Referral program to enjoy cooperation with colleagues and get a bonus.
- Educational programs: regular internal training sessions, compensation for external education, and attendance of specialized global conferences.
- Rewards program for mentoring and coaching colleagues.
- Yoga classes to help you stay active and energized.
- In-house Travel Service.
- Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidays.
- Corporate events and team buildings.
PIN-UP Global is an international holding company that develops technologies, B2B solutions and products for the iGaming industry. Headquartered in Warsaw, the group brings together businesses spanning product development, technology and marketing services for online gaming. It supports a portfolio of companies and brands operating across multiple markets. PIN-UP Global focuses on building advanced technology and products for the gambling sector.