SMM Manager
Pin-Up Global is looking for an SMM Manager to join their team. This role involves developing and implementing social media strategies to support marketing goals and enhance brand presence.
The successful candidate will be responsible for creating engaging content, managing platform-specific communications, and analysing performance metrics to drive growth. The role requires a creative professional who can stay ahead of industry trends and collaborate effectively with cross-functional teams.
- Develop and implement a social media content plan aligned with the SMM strategy and overall marketing goals.
- Create and manage content, including expert-level texts that highlight product and industry knowledge.
- Adapt content to suit the specifics of each platform and target audience.
- Track and analyze SMM metrics, competitor data, and ad campaign effectiveness to optimize performance.
- Collaborate with cross-functional teams (design, PR, marketing) to create cohesive content.
- Stay up-to-date with the latest SMM trends, news, and best practices, particularly those relevant to the iGaming industry.
- Deliver clear, concise reports and presentations that showcase achieved KPIs.
- At least 3 years of experience in SMM (Gaming, IT, Marketing preferably) (required).
- Proficiency in working with SMM analytical tools (required).
- High level of accuracy and strong attention to detail (required).
- Strong visual awareness, knowledge of current trends and tools in social media, and the ability to easily navigate and track content trends (required).
- Excellent communication skills and a willingness to work in a team (required).
- Deep understanding of audience behavior and engagement mechanics (required).
- Ability to develop strategies and independently manage projects (required).
- Experience in mobile shooting and creating native content (stories, reels, TikTok) (required).
- Experience in launching advertising campaigns on social media (required).
- Strong copywriting skills in English (B2+) (required).
- An exciting and challenging job in a fast-growing business group.
- Opportunity to be part of a multicultural team of top professionals.
- Great working atmosphere with passionate experts and leaders.
- Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, and Yerevan with the option to work remotely or on-site.
- Modern corporate equipment based on macOS or Windows.
- Paid vacations, sick leave, personal events days, and days off.
- Corporate health insurance program.
- Referral program with bonuses.
- Educational programs including internal training, compensation for external education, and attendance of specialized global conferences.
- Rewards program for mentoring and coaching colleagues.
- Free internal English courses.
- Yoga classes.
- In-house Travel Service.
- Access to internal activities, gamification, and corporate events.
PIN-UP Global is an international holding company that develops technologies, B2B solutions and products for the iGaming industry. Headquartered in Warsaw, the group brings together businesses spanning product development, technology and marketing services for online gaming. It supports a portfolio of companies and brands operating across multiple markets. PIN-UP Global focuses on building advanced technology and products for the gambling sector.