Analytics Manager
Playtech Managed Services is looking for a passionate Analytics Manager to support the B2C division. The successful candidate will turn data into information, information into insight, and insight into business decisions.
The role involves conducting detailed analysis across a broad spectrum of customer management initiatives, including campaign analysis, player segmentation, CRM optimisation, and player lifecycle optimisation. The Analytics Manager will monitor and report on performance and produce financial reporting for the operation, including analysis for joint venture partners. They will also support compliance with regulatory, AML, KYC, and Responsible Gaming reporting.
Interpreting data, analysing results using statistical techniques, and providing ongoing reports are key aspects of the role. The Analytics Manager will identify, analyse, and interpret trends or patterns in complex data sets, determine and report against key KPIs, and locate and define new process improvement opportunities to add value. A deep dive into complex data sets will be required to understand, identify, and monitor key factors that can improve KPIs and drive the business forward. The role also involves managing and delivering projects on tight deadlines and delivering stand-alone presentations giving insight on commercial challenges, requiring complex analysis using large multi-variable data sets, presenting results and recommendations to senior audiences. Collaboration with management to prioritise business and information needs is also expected.
- Conduct detailed analysis across a broad spectrum of customer management initiatives, including campaign analysis, player segmentation, CRM optimisation, and player lifecycle optimisation.
- Monitor and report on performance and produce financial reporting for the operation, including analysis for joint venture partners.
- Support Compliance with regulatory, AML, KYC, and Responsible Gaming reporting.
- Interpret data, analyse results using statistical techniques, and provide ongoing reports.
- Identify, analyse, and interpret trends or patterns in complex data sets.
- Determine and report against key KPIs.
- Locate and define new process improvement opportunities in order to add value.
- Deep dive into complex data sets in order to understand, identify, and monitor key factors which can improve KPIs and drive the business forward.
- Manage and deliver projects on tight deadlines.
- Deliver stand-alone presentations giving insight on commercial challenges, requiring complex analysis using large multi-variable data sets, presenting results and recommendations to senior audiences.
- Work with management to prioritise business and information needs.
- Have strong knowledge of and experience with SQL (required).
- Possess knowledge of statistics and experience using statistical packages for analysing datasets (Excel, Pandas, PowerBI, Tableau) (required).
- Have experience with CRM-related analysis, including customer segmentation, campaign analysis, costing, and ROI calculations (required).
- Are able to deal with large volumes of numerical data (required).
- Have an interest in the Casino/Sports Betting/Gaming industry and a good understanding of our customers (required).
- Are able to manage multiple parallel tasks and work within project timelines (required).
- Work well both individually and as part of a small team (required).
- Advanced proficiency in PowerBI, Tableau, or similar BI/data visualisation tools (nice-to-have).
- Prior experience within the Casino/Sports Betting/Gaming industry (nice-to-have).
- Contribution and achievements by offering performance bonuses and ample opportunities for internal growth.
- Employees' health and well-being through comprehensive health and dental insurance plans, life insurance, MultiSport card, employee assistance program and food, travel, and wellness allowances.
- Work-life balance by providing 25 days of paid annual leave, allowing you to relax and recharge.
- Continuous growth with company-sponsored seminars, training programs, social activities, and events, guiding your professional journey and helping you achieve your career goals.
- Celebrating life events with additional bonuses such as newlywed, and baby bonuses.
Playtech plc is one of the world's largest gambling technology companies, providing software, platforms and content to online and land-based operators. Founded in 1999 and registered in the Isle of Man, it supplies casino, live casino, sportsbook, bingo and poker products, along with its IMS player-management platform. The company also runs B2C operations, most notably the Snaitech business in Italy. Listed on the London Stock Exchange, Playtech employs thousands of people across offices worldwide.