Affiliate Manager
SoftConstruct is on the search for a new player to join their team as an Affiliate Manager. The Affiliate Manager is responsible for developing, managing, and optimising the company’s affiliate partnerships to drive high-quality traffic, player acquisition, and revenue growth.
The role focuses on building long-term relationships with affiliates, ensuring compliance with regulatory requirements, and maximising ROI across all affiliate channels.
- Recruit, onboard, and manage new affiliate partners across multiple markets.
- Maintain and grow relationships with existing affiliates to increase performance and retention.
- Negotiate commercial terms, commission structures, and promotional agreements.
- Monitor affiliate traffic quality, conversion rates, and player lifetime value.
- Optimise affiliate campaigns to maximise acquisition efficiency and profitability.
- Ensure affiliate compliance with brand guidelines, licensing regulations, and responsible gambling policies.
- Identify fraudulent or low-quality traffic and take corrective actions when needed.
- Coordinate with Marketing, Product, CRM, and Compliance teams on promotions and campaigns.
- Prepare regular performance reports and provide actionable insights to management.
- Stay up to date with industry trends, competitor activity, and new affiliate opportunities.
- Experience as an Affiliate Manager in iGaming, gambling, or online betting is a PLUS (nice-to-have).
- Understanding of affiliate marketing models (CPA, RevShare, Hybrid) (required).
- Knowledge of iGaming regulations and compliance requirements (required).
- Excellent negotiation and relationship management skills (required).
- Analytical mindset with experience using affiliate tracking platforms (required).
- Ability to work with performance data and optimise campaigns (required).
- Strong communication and presentation skills (required).
- High level of organisation and attention to detail (required).
- B2-C1 level of English and Russian is must (required).
- Experience working with multiple markets (EU, LATAM, Africa, CIS) (preferred).
- Knowledge of sportsbook and casino products (preferred).
- Experience with fraud detection and traffic quality analysis (preferred).
- Familiarity with CRM and player lifecycle management (preferred).
SoftConstruct is a technology developer founded by the Badalyan brothers in 2010, working across a range of IT sectors. The company originated several market-leading brands, including BetConstruct, FeedConstruct, SpringBME, Ucraft, Fasttoken and FastShift, which together make up the wider SoftConstruct group. Its best-known product, BetConstruct, supplies online gaming and sports betting software and services to operators worldwide. SoftConstruct employs over 5,000 people across more than 10 trademarks and numerous offices, and is headquartered in Yerevan, Armenia.