SMM Specialist
FeedConstruct is on the search for an SMM specialist. FeedConstruct is an award-winning global sports data and technology company delivering advanced solutions to the iGaming and Sports industries.
The company bridges the gap between sports rights holders and a worldwide network of iGaming companies, unlocking new commercial opportunities for both industries and delivering a seamless, high-quality engagement experience for players worldwide.
- Develop and execute social media strategies aligned with FeedConstruct's marketing objectives and brand guidelines.
- Create, publish, and manage engaging content across social media platforms, including LinkedIn, Facebook, Instagram, X (Twitter), Telegram, and other relevant channels.
- Manage the social media content calendar, ensuring consistent communication and timely publication.
- Monitor community engagement by responding to comments, messages, and mentions while maintaining the company's brand voice.
- Collaborate with the design, content, product, and marketing teams to produce high-quality social media campaigns and promotional materials.
- Monitor social media trends, platform updates, and competitors to identify opportunities for growth and innovation.
- Analyze social media performance using analytics tools and prepare regular reports with insights and recommendations.
- Support employer branding initiatives through social media activities.
- Assist in the planning and execution of online events, campaigns, and product launches.
- Coordinate with external partners, influencers, and media when required.
- Carry out other duties assigned by the immediate supervisor that align with the job description and comply with the labor code.
- Bachelor's degree in Marketing, Communications, Business, or a related field (required)
- At least 2 years of proven experience in social media management, preferably within the technology, B2B, or sports data industry (required)
- Strong knowledge of social media marketing strategies (required)
- Experience with Meta Business Suite, LinkedIn Campaign Manager, and similar platforms (required)
- Familiarity with Canva, Adobe Creative Suite, or similar creative tools (required)
- Experience with social media analytics and reporting (required)
- Basic understanding of paid social campaigns (required)
- Knowledge of current social media trends and platform algorithms (required)
- Ability to manage multiple campaigns and deadlines in a fast-paced environment (required)
- Excellent communication and presentation skills (required)
- Strong attention to detail and creative problem-solving ability (required)
- Highly organized with the ability to multitask and prioritize effectively (required)
- Collaborative team player with a positive, proactive attitude (required)
- Self-motivated and eager to take initiative in a dynamic environment (required)
- Ability to thrive in a fast-paced, growth-oriented company (required)
SoftConstruct is a technology developer founded by the Badalyan brothers in 2010, working across a range of IT sectors. The company originated several market-leading brands, including BetConstruct, FeedConstruct, SpringBME, Ucraft, Fasttoken and FastShift, which together make up the wider SoftConstruct group. Its best-known product, BetConstruct, supplies online gaming and sports betting software and services to operators worldwide. SoftConstruct employs over 5,000 people across more than 10 trademarks and numerous offices, and is headquartered in Yerevan, Armenia.