Performance Analyst
Sportsbet AU is looking for a Performance Analyst to play a key role in understanding and improving the commercial performance of its highest value customer cohorts. Reporting to the Head of Commercial Value, the successful candidate will turn complex data into meaningful insights that drive better customer experiences, stronger business outcomes, and more effective service delivery.
Working across teams, the Performance Analyst will lead performance reporting, customer analysis, and portfolio optimisation. The role involves helping stakeholders make informed, data-driven decisions.
- Analyse commercial and customer performance data to identify trends, opportunities, and actionable insights that improve business outcomes.
- Develop and maintain dashboards, reports, and performance updates that track key metrics and support decision making.
- Lead customer profiling, segmentation, portfolio reviews, and allocation processes to maximise high value customer performance.
- Partner with cross-functional teams to improve customer insights, operational efficiency, and Salesforce reporting capabilities.
- Present findings and recommendations to leaders through regular business reviews, executive updates, and stakeholder presentations.
- Experience in an analytical, commercial analytics, or performance-focused role with a strong ability to interpret data and deliver actionable insights (required).
- Advanced skills in Excel and Power BI, with experience building reports, dashboards, and KPI tracking frameworks (required).
- Strong analytical thinking, commercial acumen, and the ability to structure and solve complex business problems (required).
- Experience analysing customer segments, behaviours, and performance to support commercial and customer experience outcomes (required).
- Relevant tertiary qualifications in business, finance, mathematics, computer science, or a related discipline (required).
- Working knowledge of SQL (nice-to-have)
- Competitive salary and generous performance-based bonus for permanent staff members.
- 25 days annual leave.
- Hybrid working policy (Monday and Friday from home) and a $1,050 home office allowance for new starters.
- Industry leading Parental Leave support program with 26 weeks paid leave for Primary Carers and no wait time.
- Progressive return to work benefit for the first 6 months back.
- Hack Days for creative projects.
- Access to outstanding career development programs, including expert-led internal training and external learning opportunities.
- Weekly concierge service including free massages and nail appointments.
- Free breakfast, daily fresh fruit, and weekly rotating socials.
- End of trip facilities with onsite table tennis and pool tables.
- Discounted health insurance and free annual flu jabs.
Sportsbet is a leading Australian online wagering operator and part of Flutter Entertainment. It serves more than 2.4 million customers through a customer-first, insight-driven approach, helping Australians engage with racing and sporting events. The company employs more than 1,300 people across Melbourne, Sydney and Darwin, with over half working in technology and data. As a market leader, Sportsbet emphasises corporate and social responsibility, customer safety and high industry standards, and is headquartered in Melbourne.