Value Analyst
Sportsbet AU is seeking a Value Analyst to join the Customer Value team. This role focuses on shaping the organisation's Customer Generosity Program by developing, implementing, and evaluating initiatives that deliver the right value to the right customer at the right time. The analyst will collaborate with teams across Product, Data Science, Customer Engagement, and Technology to use data-driven insights to influence investment decisions, improve customer outcomes, and support strategic business growth.
This is a 12-month fixed-term opportunity for a commercially minded analyst who thrives on solving complex problems and turning data into meaningful action.
- Deliver insightful analysis and reporting to support customer generosity investment decisions, strategy development and campaign performance reviews.
- Design, implement and evaluate experiments, including test set-up, measurement frameworks and post-campaign reporting.
- Identify opportunities to improve customer segmentation, optimise reinvestment strategies and enhance generosity distribution.
- Create dashboards and communicate complex findings through clear, engaging data stories that influence stakeholders across the business.
- Contribute to cross-functional initiatives and support campaign execution, governance activities and operational requirements.
- 3 to 5 years experience in a commercial analyst or similar analytical role (required).
- Strong SQL skills and experience using Power BI, Tableau or similar visualisation tools (required).
- Proven ability to translate data into actionable insights through compelling reporting and data storytelling (required).
- Experience working with data models, forecasting and analysing customer or commercial performance (required).
- A degree in business, mathematics, finance, computer science or a related discipline (required).
- 25 days annual leave.
- Hybrid working policy (Monday and Friday from home).
- $1,050 home office allowance for new starters.
- Industry leading Parental Leave support program with 26 weeks paid leave for Primary Carers.
- Progressive return to work benefit for the first 6 months back.
- Hack Days for creative and collaborative projects.
- Access to career development programs, including expert-led internal training and external learning opportunities (staff allowance for personal development).
- Weekly concierge service including free massages and nail appointments.
- Free breakfast, daily fresh fruit and weekly rotating socials.
- End of trip facilities with onsite table tennis and pool tables.
- Discounted health insurance and free annual flu jabs.
Sportsbet is a leading Australian online wagering operator and part of Flutter Entertainment. It serves more than 2.4 million customers through a customer-first, insight-driven approach, helping Australians engage with racing and sporting events. The company employs more than 1,300 people across Melbourne, Sydney and Darwin, with over half working in technology and data. As a market leader, Sportsbet emphasises corporate and social responsibility, customer safety and high industry standards, and is headquartered in Melbourne.