CRM Reactive Executive
The CRM Reactive Executive role is designed to act as the off-peak muscle during business-critical periods. The position provides extended coverage and support across CRM, Casino, Sports, and on-site operations, with a specific focus on peak football periods, weekends, and outside regular office hours.
This individual will serve as the first line of local CRM support when issues arise and act as a key execution partner for campaigns and promotions going live. This position is based in São Paulo.
- Manage day-to-day CRM operational activities based on the CRM calendar and stakeholder proposals.
- Execute and ensure the deliverability of emails, push notifications, inbox messages, and SMS.
- Credit bonuses, create and replace campaigns, and put or remove campaigns live as needed.
- Perform on-site maintenance: icons, links, banners, content cards, wikis, landing pages, swim lanes, games, special markets, and more.
- Verify Free-to-Play round results and execute F2P payouts.
- Configure, update, and maintain leaderboards.
- QA campaigns and comms before they go live; test promotional journeys across web and app.
- Monitor, report, and escalate product and technical issues - stopping problems early and reducing player impact.
- Operate and help improve the Reactive Comms tool, including testing and iteration.
- Collaborate with CRM and Vertical Leads to define and document processes, workflows, and SOPs.
- Liaise with Customer Support and Social teams on issues and feed back timely updates to Central teams.
- Support reactive campaigns/GWG executions and monitor competitor activity.
- Contribute to improving bonus and CRM tools and translate business requirements into CRM functionalities.
- Report weekly actions and resolutions to the CRM team.
- Fluent in English (oral, written, and reading) (required).
- Portuguese language proficiency (required).
- Strong organisational skills with the ability to prioritise and meet deadlines in a fast-paced environment (required).
- Excellent attention to detail - able to manage large datasets and campaign setups accurately (required).
- Self-motivated and proactive, comfortable working independently during extended or weekend shifts (required).
- Strong communication and interpersonal skills; able to collaborate across CRM, Casino, Sports, On-site, and CS teams (required).
- Comfortable adapting quickly to changing requirements and navigating across multiple platforms (required).
- Proficiency in Google Docs/Slides, especially Sheets (required).
- Experience working with CRM systems or Onsite tools in an operational role (nice-to-have).
- Availability for 8-hour shifts covering weekends and outside standard office hours (schedule shared between two agents covering Mon–Sun) (required).
- Shifts: 1 pm to 10 pm BRT (required).
Superbet, which operates under the Super Technologies banner, is a multinational sports betting and gaming group founded in 2008 in Romania by Sacha Dragic. Headquartered in Bucharest, it began with retail betting shops and has grown into one of the leading omni-channel betting operators in Central and Eastern Europe, with a strong focus on digital products. The group employs more than 5,000 people and operates across around a dozen European markets as well as Brazil. Its offices span Romania, Poland, Serbia, the UK, the Netherlands, Belgium, Spain, Croatia, Brazil, Malta and Gibraltar.