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Jobs / William Hill / Product Designer
Posted 2026-09-02

Product Designer

Description

At evoke, the Global Product Design team brings together Product Designers, Motion Designers and UX Researchers across multiple locations, working on some of the world's most recognised betting and gaming brands, including William Hill, 888 and Mr Green. The team collaborates closely with Product, Engineering, Research, Analytics and Brand teams to create safe, intuitive and engaging experiences for millions of customers.

Customer insight sits at the centre of everything the team does, and they are constantly evolving how they work through experimentation, data-informed decision making, shared design systems and AI-enabled tools. This role is for someone passionate about solving complex problems, who enjoys working in a collaborative environment and is excited by the opportunity to influence products used at scale.

Responsibilities
  • Take ownership of key stages of the product design process, from problem discovery and concept development through to validation, delivery and implementation.
  • Design intuitive, accessible and customer-focused experiences that balance user needs, business objectives and technical requirements.
  • Partner with Product Managers and Engineers to define problems, shape solutions and align on priorities and scope.
  • Leverage customer research, behavioural insights and product data to inform decisions, challenge assumptions and uncover opportunities.
  • Plan and conduct usability testing and evaluative research, translating findings into meaningful product improvements.
  • Create user flows, wireframes, prototypes and polished UI designs that clearly communicate end-to-end customer journeys.
  • Use rapid prototyping, experimentation and AI-enabled tools to explore ideas, reduce uncertainty and improve design efficiency.
  • Contribute to and evolve the design system, support delivery through design QA, and communicate design rationale clearly to stakeholders across the business.
Requirements
  • Experience as a Product Designer or within a similar digital product design role, with a portfolio that demonstrates user-centred problem solving, interaction design, prototyping and high-quality visual design (required).
  • Excellent product thinking, with the ability to balance customer needs, business goals and delivery constraints while framing complex problems effectively (required).
  • Experience using research, usability testing, behavioural insights and/or product data to guide design decisions and improve outcomes (required).
  • Proficiency in Figma, accessibility and inclusive design principles, design systems, and modern design practices, including the use of AI-enabled tools within the design workflow (required).
Benefits
  • Industry-leading maternity and paternity leave and paid time off if you have caring responsibilities.
  • Discounts at a range of high-street retailers.
  • Competitive salary, pension, and bonus schemes.
  • Tools and services to help support your well-being, including support with mental health and financial education.
  • Gym discounts and our cycle to work scheme.
  • Hybrid working: Employees can work from home up to 80% of the time with 20% of office time built in.
  • Comprehensive healthcare benefits (or a cash alternative).
  • Pension package, income protection and life assurance.
About William Hill

William Hill is one of the UK's best-known bookmakers, founded by its namesake in 1934 taking bets around Birmingham. It has since grown into an international, multi-brand betting and gaming business spanning online and retail. The company is now part of evoke plc (formerly 888 Holdings), one of the world's leading online betting and gaming groups. Headquartered in London, William Hill operates sports betting and gaming products across multiple markets.

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