Sales Director Argentina
Better Collective is looking for an experienced and commercially driven Director of Sales to lead and grow the commercial strategy at Futbol Sites. This is a leadership position for a senior professional with a strong network and a proven track record in digital media advertising.
Based in Buenos Aires, the successful candidate will be responsible for leading a team to drive revenue growth across the market, developing new business opportunities, strengthening key client relationships, and fostering a high-performing sales culture. The role involves positioning Futbol Sites as a leading sports media partner and identifying new opportunities within the evolving digital advertising ecosystem.
- Instill a partnership-first mindset across the team, coaching representatives to prioritise long-term relationship depth and strategic account growth.
- Define and execute the commercial strategy for the market, aligned with Futbol Sites' regional and global objectives.
- Identify new revenue opportunities across digital media, sports, football, branded content, programmatic, sponsorships, and other relevant commercial solutions.
- Develop and maintain a strong understanding of market dynamics, advertiser needs, agency structures, competitors, and emerging digital media trends.
- Contribute to the evolution of Futbol Sites' commercial offering and go-to-market strategy.
- Lead, coach, and develop the commercial team, setting clear objectives, priorities, and performance expectations.
- Build a high-performing, collaborative, and results-oriented sales culture.
- Support team members in developing strategic accounts, closing complex opportunities, and expanding existing business.
- Monitor team performance, pipeline development, revenue forecasts, and achievement against targets.
- Identify opportunities to strengthen capabilities, processes, and commercial best practices across the team.
- Lead the identification and acquisition of new clients, advertisers, agencies, and strategic partners.
- Build and maintain strong relationships with key decision-makers across brands, media agencies, advertising agencies, and the sports ecosystem.
- Personally manage and develop strategic and high-value accounts.
- Lead major commercial pitches, negotiations, and partnership discussions.
- Develop innovative and customised commercial proposals that combine Futbol Sites' digital media assets, audience, content, and sports expertise.
- Ensure consistent achievement of revenue and business growth targets.
- Maintain a strong network and active presence within the digital media, advertising, sports, and fútbol industries.
- Represent Futbol Sites at relevant industry events, meetings, conferences, and client activities.
- Stay ahead of changes in digital advertising, media consumption, audience behaviour, sports marketing, and competitive offerings.
- Bring market intelligence and new commercial ideas into the organisation.
- Identify opportunities to position Futbol Sites at the forefront of the digital sports media ecosystem.
- Work closely with Marketing, Content, Revenue Operations, Ad Operations, Programmatic, and other internal teams to ensure successful execution of commercial initiatives.
- Partner with regional and global stakeholders to share market insights and identify opportunities across Argentina.
- Ensure that client expectations and commercial commitments are clearly communicated and effectively delivered.
- Proven experience leading and developing commercial or sales teams, preferably within digital media, advertising, sports, or technology companies (required).
- Strong background in the digital media and advertising industry, with a solid understanding of the sports and/or fútbol ecosystem (required).
- Demonstrated success in developing new business, managing strategic accounts, negotiating complex deals, and consistently achieving revenue targets (required).
- Established relationships with advertisers, brands, media agencies, advertising agencies, and/or key players within the sports ecosystem (required).
- Deep understanding of digital advertising, media sales, branded content, sponsorships, audience monetization, and current industry trends (required).
- Strong ability to inspire, coach, and develop teams while maintaining a high-performance culture (required).
- Ability to translate market opportunities into actionable commercial strategies and measurable business results (required).
- Excellent presentation, communication, influencing, and negotiation skills, with confidence interacting with senior stakeholders and decision-makers (required).
- Strong understanding of sales pipelines, forecasting, commercial KPIs, revenue performance, and business planning (required).
- Strong proficiency in PowerPoint/Keynote, Excel, CRM platforms, and other commercial tools (required).
- University degree in Business Administration, Marketing, Communications, Advertising, or a related field (preferred).
- Advanced English (preferred).
- Based in Buenos Aires with full-time availability (required).
Better Collective is a digital sports media group operating a "House of Brands" of sports media, betting media and esports communities. Founded in Denmark in 2004 and headquartered in Copenhagen, it remains led by its original founders and has grown through acquisitions into a leading global sports media business with offices in more than 20 locations. Its brands - including HLTV, FUTBIN, Action Network, VegasInsider and the Latam-focused Futbol Sites network - engage a sports audience of over 450 million visits per month through news, video, podcasts and expert analysis. The group earns revenue primarily through performance marketing for sportsbooks, alongside advertising, subscriptions and partnerships. Better Collective is listed on Nasdaq Stockholm.