Senior Affiliate Platform Operations Manager
As Senior Affiliate Platform Operations Manager, the role involves owning the day-to-day operational management of AffiliReach, Better Collective’s sub-affiliate platform. The position ensures that publishers, advertisers, campaigns, deals, tracking setups, bonuses and platform configurations are accurate, reliable and ready to scale.
The role requires close collaboration with Commercial, Product, BI/Data and technical teams, acting as the key operational point of contact for the platform and helping turn commercial agreements into robust operational setups.
- Own the day-to-day operational management of the AffiliReach platform.
- Set up and maintain publisher accounts, advertiser accounts, campaigns, brands and deals within the platform.
- Configure commission structures and campaign settings based on agreed commercial terms provided by the relevant commercial teams.
- Ensure platform information is complete, accurate and kept up to date.
- Support onboarding of new publishers and brands from an operational and technical perspective.
- Manage user access, account configuration and other platform administration.
- Act as the main internal point of contact for operational platform questions.
- Create, test, manage and maintain tracking links across publishers, campaigns and advertisers.
- Work with internal and external affiliate tracking platforms and tools to ensure correct tracking and attribution.
- Set up and maintain deeplinks and other campaign-specific tracking requirements.
- Test tracking before campaigns go live and troubleshoot discrepancies or broken tracking.
- Monitor tracking functionality and proactively flag issues that could impact publisher performance or reporting.
- Maintain accurate documentation of tracking setups, processes and configurations.
- Work with BI/Data and technical teams to investigate differences between operator data, internal tracking and AffiliReach platform reporting.
- Manage operational updates related to publisher-facing bonuses, promotions and campaign information.
- Ensure new or updated bonus information is correctly reflected within AffiliReach and relevant internal systems.
- Coordinate with internal teams to collect the information required for bonus and promotional updates.
- Support the setup of new offers and ensure publishers have access to accurate and current campaign information.
- Perform regular checks to identify outdated or incorrect offers and coordinate necessary updates.
- Translate agreed commercial deals into the correct operational setup within AffiliReach.
- Configure CPA, revenue share, hybrid, fixed-fee and other campaign structures supported by the platform.
- Ensure publisher-specific rates and campaign conditions are configured correctly.
- Maintain clear records of active and inactive campaigns and their associated configurations.
- Support campaign launches by ensuring all operational requirements are completed before activation.
- Collaborate with Product and Data teams to support smooth platform operations and resolve tracking or data issues.
- Provide operational feedback and support testing when needed.
- Create and maintain clear documentation of operational processes, platform setups and workflows.
- Experience working in affiliate operations, performance marketing operations, affiliate networks or a similar digital environment. (required)
- Good understanding of affiliate tracking and attribution. (required)
- Experience working with affiliate platforms or tracking systems such as Income Access, MyAffiliates, Cellxpert or similar. (required)
- Strong attention to detail, particularly when working with tracking links, campaign configurations and performance data. (required)
- Comfortable working with data and identifying discrepancies. (required)
- Strong problem-solving skills and willingness to investigate issues until they are resolved. (required)
- Ability to work independently and take ownership of operational processes. (required)
- Good communication skills and ability to coordinate effectively across Product, BI/Data, Commercial and Operations teams. (required)
- Experience within sports betting, casino or iGaming. (nice-to-have)
- Previous experience working with sub-affiliate or affiliate-network platforms. (nice-to-have)
- Experience with deeplink creation and management. (nice-to-have)
- Familiarity with different commission models, including CPA, revenue share, hybrid and fixed-fee arrangements. (nice-to-have)
- Experience with QA/testing of digital platforms. (nice-to-have)
- Experience documenting operational processes and workflows. (nice-to-have)
- Interest in using AI and automation to reduce manual operational work and improve data quality and efficiency. (nice-to-have)
- Private health insurance
- Sick leave 100% paid
- Canteen with free meals and drinks
- Flexible working hours
- Additional vacation days after two years in the company
- Up-to date equipment
- Entertainment facilities in a modern office
Better Collective is a digital sports media group operating a "House of Brands" of sports media, betting media and esports communities. Founded in Denmark in 2004 and headquartered in Copenhagen, it remains led by its original founders and has grown through acquisitions into a leading global sports media business with offices in more than 20 locations. Its brands - including HLTV, FUTBIN, Action Network, VegasInsider and the Latam-focused Futbol Sites network - engage a sports audience of over 450 million visits per month through news, video, podcasts and expert analysis. The group earns revenue primarily through performance marketing for sportsbooks, alongside advertising, subscriptions and partnerships. Better Collective is listed on Nasdaq Stockholm.