Market Operations Manager
Game Lounge is looking for a Market Operations Manager to take ownership of a portfolio of iGaming affiliate sites across multiple markets. This is a growth-focused role where the individual will ensure sites perform at their best across content, SEO, UX, commercial performance, and compliance.
The role involves working closely with teams across the business to coordinate priorities and projects. The Market Operations Manager will also utilise AI and automation tools to improve operational workflows, enhance quality, and scale site performance.
- Own day-to-day site performance, monitor key metrics and identify opportunities across UX, content, monetisation and market positioning.
- Manage content from brief to publication, coordinating writers, freelancers and AI-generated content while ensuring accuracy, localisation and quality.
- Keep content, links, offers and banners current, and monitor rankings, traffic, CTR, conversions and revenue.
- Maintain market-specific compliance, responsible gambling and age messaging, acting quickly on regulatory changes.
- Partner with Sales to manage offers, placements, widgets, casino cards and toplists, keeping bonuses and T&Cs accurate and up to date.
- Coordinate video and social assets, manage streamer pages and integrations, and monitor creator content performance.
- Use AI and automation to improve workflows, quality and scalability, while exploring new content, UX and feature opportunities.
- Stay current on iGaming trends, competitors, regulatory developments, operator activity and changes in SEO and AI-driven search.
- Work closely with SEO, Content, Sales, CRM, Social, Design, Video, Marketing and Tech to coordinate priorities and keep projects moving.
- Manage workflows through Jira, flag technical issues early and maintain clear visibility of priorities, progress and actions.
- Experience in iGaming, affiliate marketing or content-led websites or strong knowledge of the industry (required)
- Confident using WordPress or a similar CMS (required)
- Understanding of SEO, analytics and digital content (required)
- Experience with AI tools or a strong appetite to learn (required)
- Highly organised, detail-focused and comfortable taking ownership (required)
- Strong communicator who works well across teams (required)
- Fluent English (required)
- Additional market languages are a plus (nice-to-have)
- Health & Dental Insurance – Full comprehensive preventative care, private hospital coverage.
- €500 Annual Wellness Allowance – Supporting your physical and mental wellbeing.
- €100 Monthly Supermarket Vouchers – To be used on Wolt or one of the supermarkets of your choice.
- 4-Day Summer Work Week – Enjoy Fridays off throughout the Summer months.
- Free Parking - Choose between full membership or daily passes to be used within the office building.
- On-Site Shower Facilities – Making it easier to walk, cycle, or exercise before work.
- Food & Refreshments - Healthy snacks, fresh fruit, refreshments, Tuesday breakfasts and Thursday lunches.
- Birthday Leave – Enjoy an extra day of leave to celebrate your special day.
- Team Building Events – Two company-wide events each year.
- Learning & Development Opportunities – Supporting your ongoing growth and career progression.
Game Lounge is a data-driven, multi-award-winning casino affiliate founded in 2011 to redefine affiliate marketing in iGaming. Headquartered in St Julian's, Malta, it builds scalable platforms that connect players with iGaming brands through proprietary technology, precision targeting and insight-led performance. The company operates 131 brands across 39 markets, delivering over 10,500 high-intent users daily to around 350 partners worldwide. Its focus is on relevance, conversion and sustainable growth, with discovery tools and content built to perform at scale and backed by data.
