Content Executive
Growth Leads is looking for a hungry and motivated Content Executive to support one of its websites and their day-to-day operations. This individual should have a good understanding of SEO, content, handling CMS and working hands-on with websites and content in general. Ideally, the candidate has a proven track record within an SEO driven lead generation business and is experienced in organising and delivering content in American context.
- Execute content expansion and optimization strategy of our asset based on KW research, with a strong focus on SEO performance and monetization.
- Develop and create content briefs in collaboration with the Product Owner and the rest of internal teams and external contributors.
- Work on on-page tasks to improve the performance of our assets, including internal linking, content optimization, fixing of errors, monetization of content etc.
- Upload, edit, update, and rewrite content to meet SEO best practices, readability guidelines, and the highest standards of American English.
- Review and maintain high content quality standards across web pages and social media channels, ensuring accuracy, consistency, and engagement.
- Identify new opportunities and low hanging fruits to drive the respective website’s performance and ultimately the company’s success forward.
- Collaborate and communicate with freelancers and other stakeholders to ensure timely and accurate content delivery.
- Prepare and/or support SEO concepts and digital marketing concepts.
- Any other unspecified tasks and/or duties which may be reasonably required in this role.
- Have at least 1 year of experience in Content, SEO or online marketing (required).
- Have good knowledge of SEO (required).
- Have a broad understanding iGaming, including Sweepstakes Casinos (required).
- Ideally with hands-on experience in building or developing comparison websites (preferred).
- Fluency in English (required).
- Be creative, proactive, driven and have a high capacity for teamwork (required).
- Have a strong sense of task ownership, and problem solving mindset (required).
- Familiarity with American Sports Context (nice-to-have).
- Natural flair for writing comfortably and confidently in American English (required).
- Proactive and self-driven - able to research, test, and problem-solve independently, while knowing when to ask for guidance (required).
- Work alongside experienced Content, Marketing, and SEO specialists on interesting and diverse projects that sharpen your skills across the board.
- Access to industry-leading SEO and content tools to help you research, optimise, and deliver work efficiently and to the highest standard.
- Acquire and develop a wide spectrum of digital marketing skills in a fast-moving affiliate and lead generation environment with real career progression.
- Competitive salary with performance-based incentives that recognise your contribution and reward results.
- Work from wherever you do your best work, with the flexibility to fit your lifestyle.
Growth Leads is an iGaming affiliate marketing company based in Ta' Xbiex, Malta. It builds and operates content and comparison websites that drive player acquisition for online casino and sportsbook operators. The company focuses on performance-driven affiliate marketing across the gaming ecosystem. Growth Leads combines SEO, content and partnerships to deliver high-quality traffic to its partners.