CRM Executive (Fixed-term contract)
Playtech Managed Services is looking for a CRM Executive to join its growing CRM team. The role involves managing day-to-day CRM and promotional campaigns across various websites, contributing to the development of CRM plans, and supporting the execution of marketing activities.
The successful candidate will assist in analysing and optimising CRM cycles, developing campaign briefs, and managing player journeys. The position also requires providing support to the Customer Services Team and collaborating with various internal departments to ensure the effective delivery of promotional communications and the achievement of financial KPIs.
- Create engaging promotional assets.
- Support the execution of day-to-day activities outlined in the CRM Plan.
- Contribute to the development of weekly and monthly CRM plans.
- Assist in planning, analysing, optimising, and maintaining CRM cycles.
- Develop campaign briefs and create content for onsite materials, CRM communications, and terms and conditions.
- Help manage player journeys, bonus configurations, and performance reviews within the back-office system.
- Analyse promotional performance and provide recommendations for future campaigns.
- Provide second-line support to the Customer Services Team and manage operational escalations.
- Collaborate with Operations and Promotions teams to ensure the smooth delivery of promotional communications.
- Support the Digital Marketing team in delivering product-focused marketing activities, copywriting, and ad hoc tasks that contribute to achieving financial KPIs.
- Communicate effectively and influence stakeholders at all levels (required).
- Bring a motivated mindset and eagerness to learn (required).
- Work confidently with Microsoft Office Suite (required).
- Create engaging content aligned with the brand's vision and style (required).
- Manage priorities effectively through strong organisational and time management skills (required).
- Use excellent written and spoken English (required).
- Apply strong numerical and analytical thinking (required).
- Have basic HTML knowledge (nice-to-have).
- Bring experience with CRM tools (nice-to-have).
- Offer experience in the online bingo or online casino industry (nice-to-have).
- Understand day-to-day bingo/casino campaigns and promotions (nice-to-have).
- Flexibility and balance by offering a hybrid work model after the third month, with 3 days per week expected in the office.
- Opportunities for internal growth.
- Comprehensive health and dental insurance plans.
- Life insurance.
- MultiSport card.
- Employee assistance program.
- Food, travel, and wellness allowances.
- 25 days of paid annual leave.
- Company-sponsored seminars, training programs, social activities, and events.
- Additional bonuses for life events such as weddings and births.
Playtech plc is one of the world's largest gambling technology companies, providing software, platforms and content to online and land-based operators. Founded in 1999 and registered in the Isle of Man, it supplies casino, live casino, sportsbook, bingo and poker products, along with its IMS player-management platform. The company also runs B2C operations, most notably the Snaitech business in Italy. Listed on the London Stock Exchange, Playtech employs thousands of people across offices worldwide.
