Senior Affiliate Specialist - 5m FTC
At evoke, an affiliate leader is sought to shape the future of one of the industry's most important acquisition channels. This is a highly visible leadership role, on a fixed-term contract, and responsible for defining and delivering a global affiliate strategy across some of the most recognised brands in betting and gaming, including William Hill, 888 and Mr Green.
Leading a talented international team, the successful candidate will drive sustainable customer growth, maximise commercial performance and build meaningful partnerships across multiple markets. The role requires a combination of strategic thinking, data-led decision making and people leadership to unlock new opportunities, challenge the status quo and ensure Affiliates continues to be a key contributor to global growth ambitions.
- Define and deliver the global affiliate strategy, ensuring activity supports commercial objectives, customer acquisition goals and long-term business growth.
- Lead affiliate performance across multiple brands and markets, optimising investment, profitability, customer value and return on marketing spend.
- Develop and manage budgets, forecasts and growth plans, delivering measurable acquisition results against quarterly and annual targets.
- Build, inspire and develop a high-performing team, creating a culture of accountability, collaboration and continuous improvement.
- Provide senior leadership across the business, influencing decision-making through commercial insight, performance analysis and strategic recommendations.
- Foster productive relationships with partners, stakeholders and cross-functional teams including Marketing, Commercial, Finance, Product, Technology, Compliance and Legal.
- Champion innovation across affiliate technology, automation, AI, measurement and performance frameworks to improve efficiency and scalability.
- Ensure all affiliate activity operates within regulatory, compliance and governance requirements while balancing growth opportunities with risk management.
- Extensive experience leading affiliate marketing programmes within online betting, gaming or other highly regulated digital environments (required).
- Proven success developing and executing affiliate strategies across multiple markets, brands or complex commercial landscapes (required).
- Experience leading, coaching and developing managers and specialist teams, with a track record of building capability and succession plans (required).
- Commercially astute and highly analytical, with the ability to translate complex data into clear actions, recommendations and business outcomes (required).
- Competitive salary, pension, and bonus schemes.
- Hybrid working: Gibraltar-based employees can work from home up to 80% of the time with 20% of office time built in. Employees living in Spain and working in Gibraltar are required to work from the office 80% of the time.
- 25 days holiday topped up by 12 bank holidays.
- Industry-leading maternity and paternity leave and paid time off if you have caring responsibilities.
- Life assurance.
- Discounts at a range of high-street retailers.
- Comprehensive healthcare benefits.
- Health & wellbeing: Tools and services to help support well-being, including support with mental health and financial education. Access to gym discounts and a cycle to work scheme.
William Hill is one of the UK's best-known bookmakers, founded by its namesake in 1934 taking bets around Birmingham. It has since grown into an international, multi-brand betting and gaming business spanning online and retail. The company is now part of evoke plc (formerly 888 Holdings), one of the world's leading online betting and gaming groups. Headquartered in London, William Hill operates sports betting and gaming products across multiple markets.
