Copywriter
PIN-UP is looking for a Copywriter. This role involves writing marketing copy related to sports and sports betting, including email campaigns, push notifications, landing pages, and CRM communications.
The Copywriter will incorporate feedback from proofreaders, marketers, and regional managers when revising and improving content. They will follow internal content guidelines, editorial standards, Tone of Voice, and current content requirements. Collaboration with Project Managers, Retention Marketing Managers (RMMs), and cross-functional teams is essential. The role also includes monitoring and analysing competitors' content and marketing communications, and creating content based on approved templates for sports promotions while consistently meeting deadlines.
- Writing marketing copy related to sports and sports betting, including email campaigns, push notifications, landing pages, and CRM communications.
- Incorporating feedback from proofreaders, marketers, and regional managers when revising and improving content.
- Following internal content guidelines, editorial standards, Tone of Voice, and current content requirements.
- Collaborating with Project Managers, Retention Marketing Managers (RMMs), and cross-functional teams.
- Monitoring and analysing competitors' content and marketing communications.
- Creating content based on approved templates for sports promotions (e.g., tournaments and free bet campaigns) while consistently meeting deadlines.
- Experience in sports betting-themed and/or gambling copywriting/rewriting (required).
- Passion for sports/sports-betting (required).
- English, Russian fluent (required).
- Teamwork skills (required).
- Literacy, responsibility for the final result, attention to detail, and personal involvement (required).
- Ability to work with large volumes of information and structure it (required).
- Ability to do monotonous work on time and without compromising quality (required).
- Previous experience with the India and Bengali GEOs (preferred).
- Deep understanding of the local specifics of these countries (preferred).
- An exciting and challenging job in a fast-growing business group.
- The opportunity to be part of a multicultural team of top professionals.
- Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset.
- Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan, or the option to work remotely.
- Modern corporate equipment based on macOS or Windows and additional equipment are provided.
- Paid vacations, sick leave, personal events days, and days off.
- Corporate health insurance program for your well-being.
- Referral program: enjoy cooperation with your colleagues and get a bonus.
- Educational programs: regular internal training sessions, compensation for external education, and attendance of specialized global conferences.
- Rewards program for mentoring and coaching colleagues.
- In-house Travel Service.
- Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie/book/pets lovers, special office days dedicated to holidays.
- Company events, team buildings.
PIN-UP Global is an international holding company that develops technologies, B2B solutions and products for the iGaming industry. Headquartered in Warsaw, the group brings together businesses spanning product development, technology and marketing services for online gaming. It supports a portfolio of companies and brands operating across multiple markets. PIN-UP Global focuses on building advanced technology and products for the gambling sector.
