CRM Promo Monitoring Specialist
The CRM Promo Monitoring Specialist manages CRM-specific boards, ensuring CRM processes and Board workflows work together smoothly. This includes handling tasks, tracking materials and checking deadlines.
The Manager designs boards, automates workflows, maintains data accuracy and collaborates with CRM and technical teams to meet business goals. This role requires an expert in CRM systems and Board, with strong communication and technical skills.
- Own CRM-Jira board strategy: Oversee configuration, optimization and governance of boards to align with business processes across all products/regions.
- Drive operational excellence: Serve as the escalation point for complex issues; develop/refine workflows to improve tracking, resolution speed and cross-functional visibility.
- Ensure seamless integration: Collaborate with responsible teams to embed CRM activities into Jira workflows (task creation).
- Monitor performance & health: Detect bottlenecks, misconfigurations, or data inconsistencies; analyze metrics (cycle time, throughput) to recommend automation and process enhancements.
- Manage board tasks: Review task briefs and open tasks (promotions, access requests and etc.) for accuracy and compliance, track deadlines/materials, balance workload and assign to team members.
- Enable team success: Provide guidance and best practices to CRM teams on Jira usage, workflow adherence and reporting.
- Maintain transparency & documentation: Facilitate cross-functional communication through boards; document configurations, workflows, automation rules and policies.
- Innovate & comply: Evaluate new tools/methodologies for CRM-Jira integration; enforce adherence to regulations, offer types, bonus mechanics and audit requirements.
- Abilitiy to manage routine deadlines and high-volume reporting periods (e.g., promo launches, month-end closes) with composure and attention to detail (required).
- Mastery of Jira workflows, schemes, automation and board configuration (required).
- Deep knowledge of CRM tools, backoffice systems and player data management; ability to map CRM activities (task briefs) to Jira workflows (required).
- Proven ability to design/refine Jira workflows to improve issue tracking, resolution speed and cross-functional visibility; experience implementing automation to reduce manual overhead (required).
- Ability to prioritize tasks, meet deadlines and manage workload in fast-paced environments (e.g., live event reporting) (required).
- Skill in analyzing Jira metrics (cycle time, throughput, bug resolution rates) using BI tools to drive process improvements and report on KPIs (required).
- Experience partnering with responsible teams to align Jira board governance with business objectives and company regulatory standards (required).
- Competitive experience-based salary
- Family health insurance
- Social events, corporate parties
- 4 paid days off during a year
- Learning and Development
- Transportation
SoftConstruct is a technology developer founded by the Badalyan brothers in 2010, working across a range of IT sectors. The company originated several market-leading brands, including BetConstruct, FeedConstruct, SpringBME, Ucraft, Fasttoken and FastShift, which together make up the wider SoftConstruct group. Its best-known product, BetConstruct, supplies online gaming and sports betting software and services to operators worldwide. SoftConstruct employs over 5,000 people across more than 10 trademarks and numerous offices, and is headquartered in Yerevan, Armenia.