Media Buyer Junior
The role focuses on user acquisition and the management of marketing retention campaigns for a consumer product through ad networks.
The successful candidate will be responsible for technical setups, creative performance analysis, and the ongoing management of retargeting and performance campaigns. The role requires a data-driven approach to identify issues, optimise campaigns, and ensure effective user engagement.
- Launch retargeting and performance campaigns.
- Manage the structure of retargeting campaigns.
- Perform technical setup including pixel integration and postback configuration.
- Maintain inventory management by updating whitelists and blacklists of publishers and domains in DSP.
- Conduct creative performance analysis and provide briefings for the design team based on CTR and conversion data.
- Provide regular reporting on campaign performance by GEO and placement.
- Work closely with existing campaigns.
- 0.5+ years of proven track in building marketing retention campaigns for a consumer product through ad networks (required)
- Understanding of attribution models (post view vs click) and conversion deduplication (required)
- Work with creatives, experience with setting up tasks for video creatives (required)
- Ability to identify issues within campaigns and develop solutions quickly (required)
- Understanding user journey, user segmentation, engagement, and customer experience (required)
- Ability to analyse and understand such metrics as CTR, CR, CPA (required)
- Flexible and open to feedback, with a continuous improvement mindset (required)
- Comfortable working independently and managing large-scale ad budgets (required)
- An exciting and challenging job in a fast-growing business group.
- The opportunity to be part of a multicultural team of top professionals.
- Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset.
- Work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day.
- Modern corporate equipment based on macOS or Windows and additional equipment are provided.
- Paid vacations, sick leave, personal events days, and days off.
- Corporate health insurance program for your well-being.
- Referral program - enjoy cooperation with your colleagues and get the bonus.
- Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences.
- Rewards program for mentoring and coaching colleagues.
- Free internal English courses.
- Yoga classes to help you stay active and energized.
- In-house Travel Service.
- Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidays.
- Corporate events, team buildings.
PIN-UP Global is an international holding company that develops technologies, B2B solutions and products for the iGaming industry. Headquartered in Warsaw, the group brings together businesses spanning product development, technology and marketing services for online gaming. It supports a portfolio of companies and brands operating across multiple markets. PIN-UP Global focuses on building advanced technology and products for the gambling sector.