Marketing Manager
Kiss Gaming is searching for a new Marketing Manager to join their team. The role involves developing and implementing a strategic marketing roadmap to drive business growth and market expansion.
The Marketing Manager will conduct comprehensive market research to identify potential business opportunities, target markets, and customer needs. They will drive innovative marketing solutions and new growth initiatives, as well as identify new business opportunities, partnerships, and markets.
This role requires representing the company at expos, conferences, and industry events. The Marketing Manager will plan and execute marketing campaigns and promotional activities, collaborating with sales, product, and technical teams to support lead generation and partner acquisition initiatives. Analysis of market trends, competitors, and campaign performance is also a key aspect of the role.
- Develop and implement a strategic marketing roadmap to drive business growth and market expansion.
- Conduct comprehensive market research to identify potential business opportunities, target markets, and customer needs.
- Drive innovative marketing solutions and new growth initiatives.
- Identify new business opportunities, partnerships, and markets.
- Represent the company at expos, conferences, and industry events.
- Plan and execute marketing campaigns and promotional activities.
- Collaborate with sales, product, and technical teams.
- Support lead generation and partner acquisition initiatives.
- Analyze market trends, competitors, and campaign performance.
- Experience in marketing, preferably in the gaming or IT industry (preferred).
- 4+ years of experience in Marketing-related roles (required).
- Proven team management experience (required).
- Strong communication, negotiation, and presentation skills (required).
- Experience with expos, conferences, and industry events (nice-to-have).
- Excellent written and verbal communication skills in English, Armenian, and Russian (required).
SoftConstruct is a technology developer founded by the Badalyan brothers in 2010, working across a range of IT sectors. The company originated several market-leading brands, including BetConstruct, FeedConstruct, SpringBME, Ucraft, Fasttoken and FastShift, which together make up the wider SoftConstruct group. Its best-known product, BetConstruct, supplies online gaming and sports betting software and services to operators worldwide. SoftConstruct employs over 5,000 people across more than 10 trademarks and numerous offices, and is headquartered in Yerevan, Armenia.