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Posted 2026-06-19

Gamification Manager

Description

Develop, launch, and optimize gamification mechanics to increase player engagement, retention, and lifetime value. Analyze player behavior and performance metrics to identify growth opportunities. Create and manage gamification campaigns, tournaments, missions, challenges, and loyalty programs. Collaborate closely with CRM, Product, BI, and Marketing teams to deliver engaging player experiences. Monitor market trends and competitor activities to introduce innovative gamification solutions. Prepare reports and recommendations based on campaign performance and player insights.

Responsibilities
  • Develop, launch, and optimize gamification mechanics to increase player engagement, retention, and lifetime value.
  • Analyze player behavior and performance metrics to identify growth opportunities.
  • Create and manage gamification campaigns, tournaments, missions, challenges, and loyalty programs.
  • Collaborate closely with CRM, Product, BI, and Marketing teams to deliver engaging player experiences.
  • Monitor market trends and competitor activities to introduce innovative gamification solutions.
  • Prepare reports and recommendations based on campaign performance and player insights.
Requirements
  • 2+ years of experience in Gamification, CRM, Product Marketing, Retention, or a related role within iGaming (required).
  • Strong analytical skills and experience working with KPIs, player segmentation, and retention metrics (required).
  • Hands-on experience managing gamification tools, campaigns, and engagement mechanics (required).
  • Ability to work with cross-functional teams in a fast-paced environment (required).
  • Upper-Intermediate English or higher (required).
  • Creative and data-driven mindset (required).
  • Strong communication and stakeholder management skills (required).
  • Proactive, result-oriented, and detail-focused approach (required).
  • Ability to generate and implement new ideas independently (required).
  • Adaptability and willingness to work in a dynamic environment (required).
Benefits
  • Health & Wellness Focus.
  • Global Medical Coverage.
  • Growth Opportunities.
  • Benefits Programs (compensation for the gym/stomatology/psychological service & etc.).
  • Performance-Driven Rewards.
  • Dynamic Work Environment.
About Growe

Growe is a business advisory and services group operating in the iGaming and entertainment industries. Headquartered in Warsaw, it combines strategic vision with hands-on expertise to help businesses navigate the sector, enter new markets and achieve sustainable growth. Its capabilities span business and brand strategy, market research, marketing solutions, IT customisation, organisational structuring and talent management. The company focuses on launching new iGaming brands worldwide and turning challenges into competitive advantages for its clients.

Read more about Growe →

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